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The Growth Of Vitacost And The Role Of The Discount Coupons

vitacost logoThe Company

Vitacost started as an e-commerce company in 1994. Their flagship products at this time were the third party vitamins and supplements; it was merely a vendor and not a supplement manufacturer. At that time, it was known as Natures Wealth Company before it changed its name.

Five years later, the company changed its name to Vitacost (VITC РNasdaq). Still they were under the health and nutrition niche, they increased their stock to sports nutrition and organic health and grocery products, cosmetics, pet products, which they sold alongside the vitamins and food supplements.

The company has grown over the years and it provides a wide array of nutritional products that target every consumer that feels the need to improve their health, stamina, cognitive functions and immune system. It does not matter what the consumer needs to take to reach that stature recommended by the doctor, Vitacost have it all under one roof. (more…)